The Intuit Design for Delight Innovator certification helps individuals validate their knowledge of design thinking principles and the tools needed to identify problems, gain customer empathy, brainstorm solutions, run experiments, test assumptions, pivot, and much more. This type of thinking promotes creativity, critical thinking, complex problem solving, and other skills that are much needed and valued in today’s workforce.

Intuit Design for Delight Innovator Certification

Course Overview

The Intuit Design for Delight Innovator certification covers three key principles that focus on how individuals can solve problems, innovate, and “delight” their customers.
The principles include:

  • Deep Customer Empathy
  • Go Broad to Go Narrow
  • Rapid Customer Experiments

When students earn their Intuit Design for Delight Innovator certification, they’ll be equipped with the tools needed to:

  • Understand customers and their pain points
  • Brainstorm broad potential solutions and then narrow those down to determine which will most likely delight the customer
  • Experiment and test solutions

Course Prerequisites

Fundamental knowledge of economics. Knowledge of accounting is not a requirement but a plus. Experience in business management is also NOT required.

Course Objectives

Design thinking is an in-demand business skill and will help students stand out and have the confidence to solve complex and real issues.
All businesses and customers have problems waiting to be solved. Candidates will be able to better identify, understand, and address those problems through creative problem solving and thinking.

Candidates will learn how to fall in love with customers’ problems and find bold innovative solutions that go beyond and exceed their expectations. The exam is 50-minutes with approximately 40 questions. Individuals taking this certification exam will be expected to have a knowledge and understanding of the key principles of the Design for Delight mindset. For additional information on what is included in the exam, please review the exam objectives.

Exam Objective

  • Identify and define key principles of the Design for Delight mindset
    • Identify and define the Deep Customer Empathy principle
    • Identify and define the Go Broad to Go Narrow principle
    • Identify and define the Rapid Experiments with Customers principle
  • Define core concepts of the Design for Delight principles
    • Identify the three metrics of customer delight
    • Identify the role of the customer
    • Describe the relationship between the customer problem, the solution, and the customer benefit
    • Describe looping concepts
    • Define and describe prototyping and experimentation
  • Define and describe the process of developing deep customer empathy
    • Learn about customers through observation
    • Identify the customer challenge
    • Summarize what you learned
    • Define the customer problem statement
    • Conceptualize the ideal customer state
  • Learn about customers through observing their behavior
    • Identify and describe customer observation methods
    • Identify customer observation best practices
    • Identify important takeaways from customer observation
  • Examine what you learned
    • Identify the most important results of customer observations
    • Identify surprises and pain points
  • Define the customer problem
    • Identify the components of a customer problem statement
    • Given a situation, create or complete a customer problem statement
  • Conceptualize the ideal customer state
    • Identify the components of an ideal state statement
    • Given a situation, create or complete an ideal state statement
  • Identify the purposes of brainstorming and narrowing
    • Identify the purpose of brainstorming
    • Identify the purpose of narrowing
  • Identify methods of brainstorming and narrowing (specific methods)
    • Identify methods of brainstorming
    • Identify methods of narrowing
  • Identify best practices for brainstorming and narrowing (general concepts)
    • Identify best practices for brainstorming
    • Identify best practices for narrowing
  • Identify methods of making ideas into concrete solutions
    • Identify methods of representing ideas
    • Identify the information necessary in a representation
  • Identify the purpose and principles of rapid experiments
    • Describe the rapid experiment process
    • Identify the purposes of rapid customer experiments
  • Generate a list of assumptions
    • Define and identify assumptions
    • Describe experiment assumptions and importance
  • Prioritize customer behavior assumptions
    • Given a set of assumptions, identify the most-crucial assumptions
    • Given a set of assumptions, identify the least-proven assumptions
    • Given a set of assumptions, identify the Leap of Faith assumptions
  • Create an experiment to test the “leap of faith” assumption
    • Identify the components of a good experiment
    • Identify the components of a hypothesis statement
    • Given a situation, create or complete a hypothesis statement
  • Prototype your experiment internally
    • Identify prototyping methods
    • Identify requirements of a successful experiment
  • Evaluate test results and identify next steps
    • Evaluate the success of a test
    • Identify what you learned from the test
    • Describe how to identify the next steps

Learning Method and Course Fee

Learn

Courses
Training Type
Tuition Fee
Online Course for a single Intuit Design for Delight Innovator
Self-paced Study
$380.00
$125.30

Practice and Certify

Courses
Tuition Fee
CertPREP Practice Tests for a single Intuit Design for Delight Innovator
$40.00
$24.00
Intuit Certifications Exam Voucher
$65.70
Intuit Certifications Retake Exam Voucher
$65.70
Intuit Design for Delight Innovator Exam Voucher + Retake + GMetrix Practice Test
$149.95
$70.20
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